ONE BENDA
In 2014, the Benda Group formulated its first medium-term management plan. The "ONE BENDA Project" serves as its core pillar. To pursue the ideal state of the Benda Group, we have since advanced through phases every three years, striving to achieve our strategy. Moving forward, instead of being overwhelmed by environmental changes, we will strive to develop new products that adapt to the environment, enhance our manufacturing base, and build a strong management system.
Fourth Medium-Term Business Plan "NEXT"
- 'The ONE BENDA Project' Fourth NEXT
- Advancing technological depth for a new era.
Promoting ESG management towards the realization of a sustainable society.
Background and Objectives
The automotive industry is undergoing a once-in-a-century transformation, and our group, anticipating the peak out of engine vehicles in the first half of the 2030s, embarked on a business model transformation from the third medium-term management plan, aiming to increase the sales ratio of electrified products and future products to 50%. This initiative will continue through the 4th medium-term management plan period.
Concurrently, as corporate management is increasingly required to address Environmental, Social, and Governance (ESG) considerations, Sustainable Development Goals (SDGs), and efforts towards realizing a decarbonized society, the Benda Group will clearly articulate its raison d'être and value proposition.
ESG Management Roadmap
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Formulate policies for ESG management
We identified and organized key issues for the Benda Group, and established our materiality and initiatives as the fundamental policy for ESG management.
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Renewal of our philosophy system
To continue to articulate the Benda Group's raison d'être and value proposition, we redefined our Mission, Vision, and Values.
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Receive EcoVadis certification
As part of our initiatives for ESG management, we have been continuously participating in the assessment since 2021.
The Benda Group (consolidated) aims to achieve targets of 18.3 billion JPY in sales, with 70% from mature products and 30% from electrified and future products, by the fiscal year ending March 2025.
Numerical Targets
In the third medium-term management plan, the sales ratio target for next-generation electrified products and future products was set at 10% for the final fiscal year ending March 2023. However, in the fourth medium-term management plan, we raised the target to 30%.
Sales Target
